¿Cómo VENDER con las Historias de INSTAGRAM? 3 pasos
Steph Comonfort - Marketing y Marca Personal · 2,962 words · 15 min read · EN

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To be honest, I should be charging for this because, seriously, this strategy I'm about to share has worked for me in every sector. I'm going to tell you how you can double and even triple the views on your stories. I know what happens to you: you're always thinking, " Hey, I can't believe my stories
have so few views." First of all, I want you to know that as you gain more followers, it's normal for that number to decrease. Why? Because imagine you have, I don't know, 200,000 followers. I highly doubt all 200,000 of them are actually watching you. So, first of all, understand that it's normal: fewer followers, more views; more
followers, fewer views. What we want to do is take advantage of the people we do appear to because Instagram stories serve two purposes. They're not just for boosting your ego with "Oh, I have few views!" or "Oh, I have many views!" The main purpose of Instagram stories is, number one, to connect, and number two, to sell—that is, to
connect a little more with the people who see them. People follow you because, think about it, if your stories are already showing up for me, it's for a reason. It's because the algorithm has somehow detected that I have a certain interest in you and your account. So this is the ideal format to let people get to
know us a little better. I mean, it's not for nothing that recently, I mean last year, they added more new stickers to Instagram Stories. And yes, I know the typical hack is old school, it's like, "Hey, use interaction stickers," and with that, I think that by this point you've already realized that many
times using interaction stickers is n't going to magically increase our views. Yes, it helps to get feedback from our users, yes, it helps to create fun dynamics, connect, whatever, but again, yes, my intention is to connect and also monetize, that is, sell through stories, which, by the way, I have to say are one of the best sales channels for me.
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