The Simplest $7M Business You've Never Heard Of

You were making like 36,000 a month recurring within your first 4 months. >> Yeah, that's wild. >> And it was just [music] us, so that was great. We're sending about 120,000 letters a month now. I didn't expect this. In 2024, we broke the 5 million mark. Last year, we broke seven. The best way to describe it is something

you've never heard of, but your mother's going to love. Is Mother's Day huge for you? >> It's our Super Bowl. [music] Yeah, that's awesome. >> What other niches do you think could be really interesting with the snail mail business? Would you believe that you can make millions of dollars per year sending stories through the mail? Well, that's

exactly what Michael and his wife Hanny do with the Flower Letters. They charge 12 bucks a month and they are sending $120,000 letters per month. Last year, they made $7 million in revenue. But what's most impressive is that within 4 months of starting the business with almost no money, they were making $36,000 a month. And most of that was

profit. They grow the business through Facebook ads and referrals. And I am just obsessed with the snail mail subscription business. This is the second episode I've posted about it in the last two months. We'll link to the one I did with Hannah below. And at the end of this episode, Michael will give

us advice for starting our own subscription business. What niches look interesting, how we can be successful, and most importantly, how to find customers. Let's dive in. You want to start by just telling us who you are and what you do? >> Yeah. Michael Clark. I'm the co-founder and CEO of a company called The Flower