How these $100K/mo apps actually get users (New Strategy)
Jason Lee · 3,290 words · 16 min read · EN

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We talk a lot about building apps, and the truth is that writing code for them is getting easier and easier. But the main question is: how to promote this application? And I think that's the part of the equation that many people miss. Because developing software is getting easier, but if you can't get people to
pay for it, what's the point? So, today I'm going to tell you how to promote your app. I want to share one specific strategy that is very effective. In fact, this is what many big projects do to go viral and get a bunch of customers. And some of the apps we'll talk about today
earn 100, 200, or even 300 thousand dollars a month precisely because of this. So this strategy is proven by these guys and can be replicated very easily using tools you already have. If you've been hesitant about creating an app because you don't know how to promote it, after watching this video you'll realize that it's
much more real than you thought. So let's get started. Well, before I get into the strategy itself, let me start with the basics so you can better understand what I'm about to talk about. You've probably heard that UGC, or user-generated videos like this, are very effective for selling products, right? Because they have a
natural look, not like polished advertising. The problem is that creating such videos isn't cheap, as you need to hire influencers , which can cost anywhere from a few hundred to a few thousand dollars, depending on the reach. Now, thanks to AI, we have videos with virtual actors. I'm sure you've seen these AI videos everywhere on
social media. These videos have become so high quality that you can ask AI to hold any product, and it looks amazing. But the big question is: is this effective if you're trying to promote an app ? Because that's exactly what we're interested in, right? Do these videos convert viewers into paying customers for our
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