J'ai vu des débutants tout perdre sur Amazon FBA en 3 mois

Amazon FBA is not a casino. Yet, every day, hundreds of beginners launch their first products. Like playing the lottery. As a result, in less than 3 months, their capital is gone and their account is suspended. Today, I'm going to list the five mistakes that are literally destroying beginners in 2026. If you understand these five points, you'll be

among the 10% who build a real empire. If you ignore them, prepare to lose your myth. The biggest mistake beginners make is believing that there is a magic product. The famous TikTok gadget, the trendy product, the one that seems to be exploding in numbers. And many people are doing the same thing. He sees a

huge turnover, he panics, they say "OK, I'll take it" and he goes for it . However, poor research is the foundation of everything that will go wrong afterwards. Because if you start with a bad niche, a bad level of competition, a barrier to entry that's too high, you can be excellent at everything else, you're still going to

fail. And I know that product research when you're starting out is long, it's even frustrating. But rushing this step because you're tired of searching is like building all the other steps of a business on shaky foundations. I'll give you a simple example: dietary supplements. On paper, it's crazy, the sales are huge, especially in the USA.

But what people don't immediately see are ultra- strong brands, hard-won customer trust, and above all, very aggressive advertising costs. Is it impossible? No. But if you do n't have the strategy, the team, the budget, you've just embarked on a war. I see it a lot in redeemable product categories and that's normal, those who are established