How to Get Zero to One TRACTION for Startup INVESTORS (ICP) Lesson 02

in this video I'm going to walk through how to get your first customer go from 0 to 1 so you can eventually get that traction to show investors and get that early stage funding I'm going to show you using this tool that I've created called the startup early stage funding canvas if you been checking out the

series I talk about all the different pieces that you need this is a standalone video but if you want to watch the other lessons I've included a playlist don't worry about it check this out if you want to go from 0 to one because that is such a crucial step especially if you're doing something

Innovative and disruptive that nobody's seen before how do you go from zero to one before we continue my name is Ed Kang I'm a seven time fun f with two exits that's just a fancy way of saying I failed a bunch of times to your benefit because I use YouTube channels like this to talk about my mistakes and

what I've learned from my mistakes often more from my mistakes than my successes so that you can avoid some of the catastrophic mistakes that I've made not to say you're not going to make mistakes but I'm going to try to make your life a little bit easier especially if you're an early stage founder you're trying to

raise that early stage funding we're talking preed and seat I'm also the chief strategy officer for startups.com I have advised hundreds of startups directly thousands have gone through our program I've raised over $100 million for my stars other stars and funds as well as worked with a team that's raised over $750 million for stars so we've

been around we've seen it and I've tried to boil it all down in a way that you can constructively prepare a plan take it step by step to go from zero to one and get that first customer and show that traction to investors at an early stage the traction that they need to see