How I Made $50,000 on Etsy in 10 Months | Digital Products + Print on Demand as a Side Hustle
Caitlin · 2,019 words · 10 min read · EN-ORIG

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A little over 10 months ago, I started selling digital products online with an 8-week old baby at home. I had no audience, no existing online business, and honestly no idea what I was doing. If you're not familiar with digital products, they are something that you can create once and sell as an online
digital download file. So things like printable artwork, templates, planners, invitations, digital designs, basically things customers can instantly buy anywhere in the world without you having to manufacture, pick and pack anything or even physically send the file yourself. And Etsy is where that started for me. I started with one store and then I opened another and then another
and I started testing different digital products, different customers and different business ideas. Eventually I started experimenting with print on demand where the product becomes physical but the business can still largely be run online or even completely out of the country and in my case all the way from Australia. And somewhere along the way, this little
experiment turned into four businesses, thousands of orders, and now more than $50,000 in revenue. But this is the part that I actually think is really interesting because it didn't look like this in the beginning. It looked like this. It started at zero. So rather than just showing you the end result, I want to show you exactly how I
got here. every month, every major decision, the stores that I opened, the things that I tested, the things that didn't work, and the moments where I started to realize this actually had potential to be something. September 2025. So, this is where it all started. $0, not $1, not $100, zero. I hadn't even
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