The ENTIRE History of Toyota in 20 Minutes
Built On You · 3,165 words · 16 min read · EN

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Stop at the next red light and look at the traffic around you. In America, roughly one in every seven new cars sold is a Toyota or a Lexus. You won't see a car company in that traffic. You'll see a system. And it began in an old red brick factory in Nagoya, Japan, where a
100-year-old loom still clatters for visitors. Watch it long enough and a single thread snaps and the machine stops itself. No alarm, no worker running over. It simply refuses to keep weaving broken cloth. The man who built it started with little more than a carpenter's tools and patience. And that tiny moment, a machine that stops when
something goes wrong, is the reason the world's biggest car company exists. Toyota is not a car company that happens to be efficient. Toyota is an efficiency system that happens to make cars. Here is the part that should not be possible. Plymouth is gone. Pontiac is gone. Oldsmobile, Saturn, and Mercury are gone. Studebaker and Packard are long
gone. In 2009, General Motors and Chrysler both went bankrupt. Toyota is still here. Same family at the top, same factory city, same obsession. Its chairman is the founder's greatgrandson, and it started out making machines for weaving cloth. And the gap between that loom and today is hard to picture. Toyota and Lexus sell around 10 million
vehicles a year. That is roughly one new car every 3 seconds, every hour of every day. The Corolla alone has sold more than 50 million cars, more than any other model name in history. So, how did a loom maker in rural Japan become the biggest car company on Earth? Why did a company famous for never wasting a
second makes stopping the production line its most sacred rule? And why, right now, while rivals bet everything on electric cars, is Toyota still betting on hybrids and winning? This is the story of a carpenter's son who watched his mother weave. Of a patent sold to England that paid for a car company. of a factory manager who found
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