Dune: Awakening schafft, woran andere MMOs scheitern!

Check your distilling suits, climb into the ornitopter and come along on a journey around Arakis. The desert adventure Dune Awakening has attracted over one million players in just over two weeks . A brand that previous games from developer Funcom took at least a year to establish. We already reported on our first impressions from a

night of gaming at the time of release, and now, after more than 100 hours of gameplay, we want to take a closer look at what makes Dune Awakening so good and why it manages to keep players engaged, while other games run out of steam after a short time. In 2019, Funcom announced a

collaboration with Legendary Entertainment to release three games set in the world of Dune. The first was the quite popular strategy game Dune Spice Wars. In August 2022, Dune Awakening was announced, a multiplayer open world game set in an alternate timeline where the main character of the novels and films, Paul Atreidis, does not exist.

This approach allows Dune Awakening to fully utilize the game world and background of the universe without being too limited in its story . The fact that Dune is an established brand is probably one of the main factors for its success. It's not just the two Willen Nerf film adaptations of recent years that have brought the brand

back into the conversation with a modern audience. For many fans, Frank Herbert's Dune novels have a similar status to The Lord of the Rings. A cohente fantasy world with established and unique rules and proportions, which are reflected in the game design of Dune Awakening . It truly felt as if the game had been

designed around these rules. In many brand implementations, the opposite is true. Often, a gameplay framework exists based on existing ideas, which is then used to create a brand . The end experience is often a tough compromise between branding, loyalty, and gameplay concessions. Dune Awakening, on the other hand, meticulously respects the rules of the Dune