Every SEO explaining what they do
Whitespark · 298 words · 1 min read · EN-ORIG

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You ever see anyone run a crawl like this on screaming frog? The crawl graph overlaid on a log file exports allows me to index anything from a faceted nav to a fully client-side rendered react build without ever having to touch a canonical. That's why you see so many posts about this on LinkedIn. Now, if
I'm auditing any smaller sites, I like to clamp down on the crawl budget and sort of funnel it into a more shallow click depth. And I can do that just by fine-tuning the crawl delay in robots.txt. This definitely gives my money pages a tad more topical authority and reduces index bloat for sure. So
right now I have the crawler piped straight into BigQuery with the Crux data overlaid on top of the INP. As soon as I had this system authenticated, I slacked my buddy in Yugoslavia and I was like, "Do you want to hack the living HrefLang out of these SERPs?" Next thing you know, we're spinning up a five-tier
programmatic SEO landing page cluster with pretty insanely rich structured data. And it ranked. Oh my god, it ranked. I tell anyone who's looking to get into technical SEO, what you need to do is run two dofollow JSON LD links from the home page to the outer site maps. This just creates a way more
immersive crawl path. And plus, they don't have to reindex any orphan pages, either. This is massive. So you can actually see here that the crawl equity is getting absolutely eviscerated by external footer links. In the industry, we use what's called page rank sculpting. This redistributes the link equity into co-citation and co-occurrence signals across your entire
domain profile. It just makes it rank like crazy. Check this out.
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