Why Some Pinterest Accounts Hit 10M+ Impressions (It’s Not More Content)

If you have ever looked at your Pinterest analytics and thought to yourself, why will these pins not move past impressions or why are people not clicking on my pins? Blah blah blah. [music] There is likely an answer to it and it's not likely going to be obvious at first. Now, it could be because it's bad pin

design. It could be bad copywriting. It could be lack of keywords. It could be lack of urgency. There's a there's so many reasons why people may not click on a Pinterest pen. Today's video, I'm going to walk you through the different jobs of Pinterest pins and how to employ these into your own Pinterest marketing

strategy. That way, hopefully, you can start to gain more reach, gain more engagement, and ultimately gain more traffic. Now, Pinterest is different in that it is not necessarily a a post and immediate engagement type platform. People are not going to immediately click on your pins. Even after weeks, some of your pins could sit at zero

impressions or impressions and no clicks, no saves. It's totally normal. But once you understand the different jobs of Pinterest pins on and inside of your strategy, you can start to really tailor your strategy more directly towards those different things. So, I'm going to walk you through the three types of content that I most commonly recommend and most

commonly see in Pinterest marketing strategies so you can identify them in your analytics, but also build your Pinterest strategy around those. Hi, my name is Heather and I am your leader here. I'm also a Pinterest educator and I have an agency and a membership group where I am testing and talking about and