Using AI - Google Business Profile SEO Tutorial | Improve Your Ranking (May 2024 Update)
Caleb Ulku · 3,727 words · 19 min read · EN

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For local business trying to get more customers with Google search, their Google business profile is more important than their website. I want to show you why. This is a quick example of what it looks like when you search for Plumber Houston. On the very top we have sponsored. This used to be called ads.
But Google really wants more people to click on them. So now they're called sponsored. Google's parent company, Alphabet, makes nearly 80 percent of its revenue from you clicking on those ads. Now, roughly 5 to 10 percent of the people who search for this query will click on one of those sponsored results. Below those sponsored results is the map results.
60 70 percent of the searchers are going to call or click on one of those three map results. And those are not your website. Those are your Google business profile. Below the map, we have the organic results. 20 30 percent of the searchers will click on one of those results. And those actually are your website.
So that is the organic results. two to three times the traffic. The customers will go to your map result. Then we'll find your organic website. My name is Caiulb Hulku. I started an SEO agency in 2016 and grew it to seven figures within three years. And recently. We've pivoted to what I'm calling an AI SEO agency.
So this video is going to be a complete tutorial, step by step breakdown on how you can use AI to set up and optimize a Google Business Profile. I'm also going to tell you how you can make sure that your website content is synergized with your Google Business Profile categories and services, which is highly, highly important, and a lot of people forget that.
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