How to Speak Better Than 99% of People (Complete Framework)

Every time you open your mouth and you speak, people unconsciously categorize you into one of these three categories. Are you an awkward communicator? Are you a pretty good communicator? Or are you a natural communicator? And after 15 years as a communication coach training Fortune 500 companies and speaking to millions of people around the world,

I've discovered that you can tell which level someone sits at based on how they use their voice, how they use their body language, and how they use their words. I'm going to explain the exact behaviors at each level. So, by the end, you know which category you're in, and you'll know how to progress from one category

to the next. To make this even more fun, we're going to put these people you see here on the table into one of these categories and see if you can guess where they sit on the board. Well, why's my face there, Ben? Well, Craig, it's so we can demonstrate to the audience there's a level lower than rookie.

>> [screaming] >> Let's start with the rookie communicator. And chances are most people belong in this category without even realizing it because they don't know what they're doing wrong. It's a stage called unconscious incompetence. So, let me once and for all make you aware on how to become a natural communicator by first becoming more

aware of what makes a rookie. The first thing that makes a rookie communicator sound awkward is flat delivery. There is no variation in the way they speak. Every word at the same speed, the same pitch, the same volume, and the same emotion from the first sentence to the last, kind of like my GPS trying to point out directions to