Why Only 3.3% of These Leads Become Customers

Alex, what's up? >> What it do? >> Nothing. >> All right, man. >> I'm Kyle. I sell outdoor lighting to homeowners. We design and install it. Um right now we're doing 1.8 million. I want to get to six in this location. I learned about what you just talked about, not wanting to go too fast um

into the next. So, I think what's currently stopping me is just an inefficient sales motion. Um right now I have one sales guy. He just turned in his 2 weeks. So, I'm starting from scratch on the sales motion basically and I want to find out when should I hire the next guy? Do I

get somebody now and keep trying to fix it or do I fix it and then um >> Yeah, what do you do? >> And find a guy. >> So, um to me this is like a a red alert thing. Now, how much of your business is recurring? >> Uh almost zero except for holiday

lighting. >> Got it. Okay, so you need to solve this like now. >> Mhm. >> Do you know how to sell it? >> Yeah, yeah. >> Okay, so you know how to you started selling yourself and then you got the sales guy. >> Yeah, yeah, yeah. I have all the numbers right here if you want that. I can run

through it, too. >> Um not yet. So, if So, at first I was worried cuz I thought he was like the only person who could, you know, get you business and I was like that would be >> No, no, I'm doing about 20% of sales now. >> Okay, and he's doing 80? >> Yeah.

>> Got it. Okay, so then what stops you from >> moved town. Like I could do It's not cuz I don't know how to do it. >> Yeah, okay. No, that's good. So, what what stops you from getting uh another guy like him cuz you you need it? >> Uh I just want to like I I think there's