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How I Got 10,000 LinkedIn Followers In 3 Months (So Easy) — Transcript · YTtoTranscript

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How I Got 10,000 LinkedIn Followers In 3 Months (So Easy)

Harry Long · 2,662 words · 13 min read · EN

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Below is the complete, readable transcript of How I Got 10,000 LinkedIn Followers In 3 Months (So Easy) by Harry Long on YouTube. Read the full text, copy any part you need, or generate a transcript for any video with our free tool.

I went from zero to 10,000 LinkedIn followers in just 3 months. No paid promotion, no going viral, no black hat tactics, just five things. Some you have to do consistently in that 3-month period, some you can install today [music] immediately and see your follower counts go up substantially. Anyone can replicate this system, and in

fact, the first one I'm going to go through you can install in 2 minutes [music] and it will give you an instant boost to your follower count right now. But before I get into that, I want to quickly touch on why LinkedIn matters so much and why you should care about your follower account. It's not a vanity

metric, it's something that is important to business growth and personal growth, and it will help you across the board in many other business functions unrelated to LinkedIn. [music] Now, think about every single interaction you have in your business. Assigning a new client, trying to hold onto a new client you already have, building a partnership, even internal

things with colleagues, like trying to get a promotion and that kind of thing. In every single one of these situations, almost always the other person is going to look you up on LinkedIn. And when they do, one of these two things happens. Either your profile gives them a reason to trust you, or it doesn't. A

large follower account on your LinkedIn is absolutely a trust signal. It tells people that you're somebody in the industry and that you're somebody that's worth listening to. And in a world where everyone is fighting for attention, that can make a massive difference to whatever you're trying to pursue, whether it's a promotion, a new client,

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keeping a prospect, or anything else. On top of that, having a big following on LinkedIn means it's easier to sell product or service or offer that you're trying to get out there for your business because you're putting it out to a wide group of people that are relevant to you and your business.

You'll get higher engagements, more visibility on the algorithm, and a better reach when you need it. Of course, LinkedIn also gives you the ability to send between channels, so you can ping people to your YouTube, LinkedIn, Instagram, Facebook, websites. So, having a big following on LinkedIn can help other marketing channels as well. So, just to summarize, LinkedIn

followers is absolutely not a vanity metric. It is a business asset. And here's the exact blueprint I'm going to go through in the rest of the video to how I grew mine to over 10,000 followers in just 3 months. Now, step one is probably going to be your favorite because it is a very quick win. So, by

default, LinkedIn is set up so people connect with you. So, they send you a request, you accept that request, and then you two are connected. But, what that means is they're shown as connections on your page as opposed to followers. Connections implies you're mutually benefiting from that relationship. A follower account implies you are the member of authority. And

let's be honest, it just looks a lot cooler. And here's the bit that most people don't know. LinkedIn lets you switch your accounts so that people don't connect with you, they follow you. And the best bit is when you make that switch, every single connection you have will now be labeled as a follower on

your account. So, let's say right now you have 700 connections on your account already. Make this switch on LinkedIn, your profile will read that you have 700 followers like that. Instant authority, instant boost to your profile. To do it, go to LinkedIn settings, then visibility, then followers, and you'll see you'll have the option to make a

follow the primary action related to your page. Now, you can still accept connection requests. You can still monitor who does and doesn't connect with your profile. But, the best thing is every time they connect with you, even if you reject that connection request, they will still be marked as a follower on your account. So, loads of

people connect with me nowadays, and if they're not a good fit, if they think they're trying to sell me something, I will reject that connection request, but guess what? You just followed me. This is the lowest effort, highest return thing you can do. So, I want you to do it today after watching this video. Just

quickly, if you are enjoying this video, I'd really appreciate if you like and subscribe. I'm dropping loads more long-form content like this on how to grow across all social channels and a lot of videos on marketing and sales philosophy. So, subscribe. Nice to have you here. So, step two is about maximizing your connections and

followers on a weekly basis. So, what we've done now is we've retrospectively marked all of your connections as followers on your page, but that's only looking back in the past. How can we capitalize on this optimally going forwards? I'll tell you how. Your account will have a limit on it in in terms of how many connections you can

send on a daily basis and a weekly basis. We want to max that out so that you're getting as many connections as possible onto your page, which translates to as many followers as possible onto your page. Now, of course, you have the option to do this manually. You can go through the LinkedIn profile

search and connect with as many people as you can on one time a week, two times a week, but obviously that is a very manual process and if you're anything like me, your working day is busy enough without having to do that completely manually. So, what I do instead is I use a tool called HeyReach. There are plenty

out there. You can use the Growth Machine, Dripify, or many more. Now, on HeyReach, there's loads of different fun things you can do. Connecting with prospects, you can send them messages, send them voice notes, send them videos, like their content, engage in that kind of thing, and that's more of a cold prospecting tool, but for this use case,

we're only going to focus on the connection request automation because that's the thing we're trying to automate to boost your followers. So, you just create a campaign on HeyReach that targets a list of leads you've collected already. Whilst those leads could theoretically be random people cuz they're just a number on your profile,

it makes sense to make them relevant to your ICP and the people you're trying to sell to because then when you're producing content further down the line, you want it to be going to a relevant audience. And people that are interested in you and your business are a good fit. They're more likely to engage with that

content and convert further down the line. So, find a good list of people that you'd like to target in your ICP and upload them to HeyReach and enroll them in a sequence that connects with them. Now, what HeyReach is very good at doing is knowing the limits attached to your accounts. So, it will max out as

much as it can on a daily and weekly basis of connections. Now, what I like to do just to make sure we really have maxed out on a weekly basis is at the end of the week on a Saturday or Sunday, I then go and do some manual connections myself and see if there's any that

HeyReach didn't manage to get to that week. HeyReach wants to be super safe to avoid anyone's LinkedIn account getting banned. So, it operates a little below that complete max limits. So, it's up to you if you want to have that final 10% coverage or not. In terms of results, I'm getting about 150 to 200 new

connections each week that are being marked as followers on my page each week. And that number is based on the connection requests I'm sending out and how many of those are accepted. Now, quick note here, you might think it's a good idea to send a connection request note to increase your connection rate

acceptance. Now, I've tried it. It is a good idea. It can work sometimes, but actually rates are higher when you don't include any note at all because it sparks their curiosity. Why is this person connecting with me? I'm going to accept it to find out and then they're added to your network. As opposed to

something that sounds like a bit of a pitch over a connection request note and they're not interested. We've now got all of your past connections marked as followers on your account and we've created an automated evergreen system to get you about 200 new followers onto your account every week. What's next? Now, it's about capitalizing on that

following and getting new followers from content. And the mistake I see a lot of people make on LinkedIn is trying to post every single day. I get it, you think more posts means more visibility. Sometimes it does, but on LinkedIn, that's actually quite rare. LinkedIn's algorithm doesn't really reward volume, it rewards quality. And what I found cuz

I've tried posting every day at many different times, and when you're posting very frequently, it's just being showed to a smaller audience of people. Your network becomes a bit saturated, engagements drop, and you're better off just posting slightly less frequently with slightly better material. What I found works best is posting three times

a week and making sure those three posts are very different. So, different formats, different material, and different energy. Post one is normally like a business or marketing related tutorial where it is slightly boring side of content, I guess, but it's a value you're giving them. They're learning something by engaging with your post. Post two is something a bit more

fun. I normally distribute these on Fridays. Something like a day in the life or weekly roundup of that that kind of thing. That is a bit of a fun way to display the activity of the week. And then the third post I put out varies in its subject matter. Sometimes it's industry news, sometimes it's about

something else we're launching at Leader, our company. Sometimes it's about an engagement I've had with a client or a prospect or a learning that I've had. The framework that you want to follow is Alex Hormozi's give give give take philosophy, which is that you should give four times more than you should take. You see this everywhere.

For example, when you're scrolling through a social media feed, you'll generally see four posts then one ad, four posts then one ad. Generally, TV ads are on about a quarter of the time, four to one. And with your content, you want to follow that same blueprint. So, give value, give value, give value, and

then put a CTA in the fourth post. You can't be putting a CTA in every single post and expecting people to engage with it. Now, step four is the final piece of the puzzle. So, you've built your following, you've got a good following already from your retrospective connections, you've got a process to

engage people and get followers going forward, and you're putting content out there that's going to get engagement, get interest into your profile, and get clicks to then check you out onto your profile. So, you probably guessed it, the final step is optimizing your LinkedIn profile to impress. When they come to your LinkedIn profile, that's

what's going to get them to then go and follow you. This is the step that most people skip because they either think they have a good LinkedIn profile when they don't, or they think it's not important at all. Yes, it absolutely is. You could have really good content going out. They might be intrigued, click on

your profile, and be very disappointed. You're not going to follow someone whose LinkedIn profile picture is them in prom or them graduating from uni. So, here are the things that matter most. Number one, the profile photo. It needs to be professional, clearly lit, ideally taken by a professional photographer as opposed to in your own home. Shoulders

up and smile, but of course keep it professional. It is LinkedIn after all. The second one is what goes behind the photo, the banner image. Definitely don't use one of the default LinkedIn banners that are part of their library cuz everyone uses them and it shows quite a boring, lazy approach to your

profile. Also, don't use it as billboard space when you try and sell a product. Just try and sell them what you are posting about, what your company does in a nicely designed format. And the about section is where you can get a bit more technical about who you are as a company, who you help. Now, that's

really important. The about section should be very tailored around who you help and how you help them because guess who's going to be reading that about section? It's going to be those people and what do they want to know? They want to know how you can help them. So, tell them how you can help them and at the

bottom, absolutely feel free to include a CTA sending them to somewhere on your website, an ebook, or another lead magnet you've created that can engage them. What I want you to do is think of your LinkedIn profile as a landing page. People are going to come to it looking for something either out of curiosity or

looking for a way that you can help them with their problem. Your job is to convert that attention into action whether it's a follow or click through to a CTA you've laid out on your page. So, that is the playbook. Of course, there are a few other things you could do to try and improve your LinkedIn

followers. What I've tried to give you is a really basic blueprint that you can deploy today to get quick wins and set up a structure and system that's going to keep those followers coming through the door on a daily basis. So, just to summarize quickly, number one, switch your account to follow mode so that all

your current connections can be marked as followers. Number two, use a tool like HeyReach to automate the connections with ICP prospects on a weekly basis. Make sure you're getting as close to maxing out your limits as you can. Number three, post content that is quality and going to engage your audience and get them to come to your

profile. And the final one, when they're on their profile, optimize it like a landing page to get them to convert, take action, and give you a follow. Now, two quick things before you go. If you found this video useful, please do subscribe. It means a lot. It's a new channel. I'm trying to grow it. And I'll

be posting lots more long-form videos that I'm sure will be valuable to you. And secondly, if you're looking to start producing on LinkedIn, on YouTube, or anywhere else, our agency specializes in producing content in the B2B and B2C worlds. So, whether you're trying to build a personal brand, a company brand, we can definitely support you in doing

that. If you want to chat about any of the tactics I've mentioned or about anything else relating to your business growth or content activity, my calendar is in the description. Have a great day. Thanks for watching.