Video by theozairjk
Dr. Muhammad Ozair | Client Acquisition · 245 words · 1 min read · EN
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Scaling past $30,000 as a coach or consultant is much easier than you think when you understand this one thing about offers and it has nothing to do with having more options. See, when you've got multiple offers like a low ticket option, a mid-tier program and a high ticket package, you assume that you're covering more ground. You think that more price points means
more people will say yes. But in reality, that's not what happens at all. What actually happens is you walk into every sales call already planning your retreat. So when a prospect hesitates or gives you a price objection, you already plan your retreat to the cheapest offer. So I know this might hurt you but having multiple offers doesn't give your prospect more reasons to buy.
There's an old saying that a person chasing two rabbits catches none. The top 1% coaches are only running one offer which means that every single call is either due or die. There's no smaller yes to fall back on and no discount option to lean into for your sales team. You either close them
on the thing that gets similar result or you don't close them at all. And that exact constraint is what makes your sales team perform better and your prospects to buy faster. So if you're a coach or consultant making between 10 to 30 thousand dollars a month just make sure to follow for more value.
Thank you.
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