Video by beautybrandbanter

I work in beauty product marketing and here are five brands I recently came across that deserve a way bigger following than they currently do. The first is this German brand called Geet Zayten and they have only 9,000 followers but check out this packaging. The formulas look amazing too, don't get me wrong, but the packaging has me. This is so unique and different. This is

the most beautiful little thing that I like want to put on a nightstand, like it's gorgeous. Next brand I came across is called Yeom Beauty and they have only 6,000 followers. At first the packaging kind of reminded me of like an EOS, but it is more of a lip mask. So even like a Laneige, it is priced

at $38, but I want to try these. They look so cool and fun. This body care brand is at Nordstrom and they only have a little over a thousand followers, which is insane. I actually spoke to the founder and I was so, so impressed. Firstly, the packaging is gorgeous. It's heavy and sturdy and it's made

with bioretinol. So it's super good for your skin. The branding is on point. This deserves way more followers. The fourth brand I came across is called Thea Cosmetics and it's giving very cool girl vibes and I actually have been getting a lot of ads for them. When I looked at their following, they only

have like 600 followers but their lip plumper looks incredible. It's giving me Gen Z vibes. I love the metallic chrome packaging and lastly is this sun care brand called Sonny. I believe they just launched and that's why they only have 3,000 followers but I love the blue and also just the concept in general

is really well done. I feel like a lot of sun care is well made but they don't really know how to market it or differentiate from the competition but this whole concept is that the formulas are like skincare and you'll actually look forward to reapplying so I'm intrigued and I really want to