Video by jun_yuh
Jun Yuh | Personal Branding & Content Strategy · 411 words · 2 min read · EN
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This secret storytelling framework made me my family's first millionaire and allowed me to buy my dad a new car and home. I've never shared it publicly because every framework I make gets stripped by a guru and they sell it as their own. But I think this is just too good not to share and I desperately want to see you win, so I'm doing this for you.
It's called my storytelling wheel and it answers the two questions that I guarantee are making you stuck. Number one, what to post and number two, how to make it good. First, it tells you which stories to pull from your own life and it's easy to remember because it literally spells out life. L is for love. These are relationships and hobbies. I is identity, which is for culture, sex, age, and faith.
Fitness is for your mind, body, and spirit. And earnings is for your career, clients, and skills. Every story worth sharing fits into one of these four categories. Then it also shows you how to tell those stories in an engaging way. There are three depths, safe, real, and raw. The magic is that all you need to do is ask yourself three whys to descend to each layer and make a really good video.
Say I want to make a story in the category of love and it could be about my trip to France with my girlfriend. I would ask the first question of why does that even matter? Well, we finally took that dream trip that we worked years for. But why again? It was the first time that I actually slowed down and I was present with her instead of being buried in my work.
But why? I've been so scared of going broke again that I almost worked myself out of the one relationship that kept me fulfilled. France was me finally believing that I could keep the work and the relationship without sacrificing one for the other. That last one is the version that makes a viewer feel something connected.
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