Video by davidkylechoe

These are some of the most incredible design studios and creatives I've come across this week. First is Work Studio. I think a lot of folks will probably have heard of it in the industry, but they are legends, incredible at image making and overall creative direction. I love the work that they did with Skims especially. They bring kind of like a teeth edge to their work and balance

it out with the same attention, detail, and craft as well. I also love their Converse Global work, and the Call of Duty work was really impressive too. They kind of brought a fashion-like lens to a gaming campaign, which I think was really fresh. Next, we have Sunny Side Up, which is a Singapore

based branding firm led by my friend Eugene Ling. Sunny Side Up brings this really thoughtful, playful approach to their work, which makes a lot of sense and how Eugene runs his studio and empowers his team. We're actually going to be working together on my brand, so I'm super excited about that. I love the Nomad Watchworks brand they built. It's really hard to strike the balance

between whimsy and sharp design, especially for luxury or luxury adjacent brands, and I think they did a great job. Finally, we have Fuckluck Studio. At least I think that's how you say it. Their recent work for Schwung Drinks, which is a non-alcoholic wine brand, is really stunning. I'd say most NA products are just okay at best, but these guys, they brought this really premium,

thoughtful feel to this brand. Kind of like you'd approach an actual wine brand. Go figure. That's a wrap on this week's Studio Watch. Whose work did you like the best? Let me know in the comments below.